Oklahoma CareerTech

 

Oklahoma CareerTech connects students and businesses with training opportunities that help Oklahomans find rewarding careers and support Oklahoma industries. There are 29 tech centers operating on 59 campuses across the state, with 426,000 total enrollments in FY21. Our goal the past 4 years has been to increase overall awareness and sentiment of CareerTech across the state and bridge the understanding gap between the individual tech centers and the CareerTech brand.

 

Passion Goes Pro

CareerTech’s 2021-2022 campaign focused on the idea of “Training Like a Pro.” The campaign utilized a variety of digital media platforms including television streaming services, digital advertising, podcast networks and social media.

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